A near production version of the BMW Megacity vehicle will be prepared for show at the 2012 London Olympics. If they wanted some publicity for their new electric car, what better way to get it than at one of the world’s biggest events? The Megacity will be an electric citycar model which should go on sale in 2013.
The idea for BMW in presenting it at the London Olympics is that it will prove that BMW is a market leader in electric cars. It’s a line that will probably work with most punters and we have no doubt that BMW will produce a very nice electric car – but so far it’s a bit behind in the game compared to some other manufacturers (Nissan and Renault to name two).
The BMW Megacity should be a rear-wheel-drive car with a 100 kW motor powered by batteries. BMW is planning a carbon fibre cell to keep weight down, and it should have some storage/boot space despite its citycar dimensions. We can’t wait to see it and are expecting a fancy but appropriately German launch around Olympic time in 2012 – it will be marketed under a new sub-brand so perhaps BMW will have a surprise new look marketing campaign for us.
Source | WCF
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